ABOUT BRAND

  • Signature Denim: Amiri is particularly famous for its handcrafted, distressed skinny jeans, often featuring ribbed leather panels or specific washes.

  • Unique Silhouettes: Offers distinct cuts in jackets, shirts, and trousers that often blend classic forms with a rebellious, contemporary twist.

  • Attention to Detail: Every piece often features unique hardware, custom washes, and elaborate finishing techniques that make it instantly recognizable.

  • Cultural Fusion: Seamlessly blends American counter-culture influences with high-fashion sensibilities, creating a distinctive and highly coveted style.

In essence, Amiri is a modern luxury brand defined by its rebellious rock-and-roll spirit, meticulous deconstruction techniques, and an unwavering commitment to high-quality, artisanal craftsmanship, particularly in its iconic denim.

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